"They also quizzed various potential investors and found out that:
77% have read at least one whitepaper in the last 6 months as compared to 68% in their 2008 survey.
84% of them rated whitepapers as moderately to extremely influential when making technology-purchasing decisions”
Having read quite a few whitepapers I can tell you that most of them fall into the “you much be joking” category. But when you get a good one you know it right away.